The Canton Fair has always been regarded as the “barometer” and “wind vane” of China’s foreign trade. Since its founding in 1957, especially since the reform and opening up 40 years ago, the Canton Fair has closely focused on the overall reform and opening up of the country and the development strategy of foreign trade and economic cooperation, and has continuously reformed and innovated in various historical periods. From content, form to function, a series of profound changes have taken place, for Chinese enterprises, Chinese products, Chinese brands to go global, to expand exports and promote imports, to promote China to become a major economic and trade country, to promote the building of an economic and trade power and an open world economy. Development has made a positive contribution.

The overall pattern and scale of the 124th Canton Fair remained basically stable, and the scale of the exhibition remained basically stable. It will continue to be held in three phases. The total exhibition area is 1.185 million square meters, the total number of booths is 60,645, and there are 25,583 domestic and foreign exhibitors. The first phase will be held from October 15th to 19th. It will mainly display electronics and home appliances, lighting, vehicles and accessories, machinery, hardware tools, building materials, chemicals and energy products. The second phase will be held from October 23 to 27, featuring daily consumer goods, gifts and home decorations. The third phase will be held from October 31st to November 4th. It will mainly display textiles and garments, shoes, office bags and leisure products, medicine and medical care, and food products.

The Canton Fair will take the opportunity of brand booth evaluation and optimization of the structure of the exhibition area to carry out the evaluation of the brand booth of the Canton Fair. Comprehensively enhance the quality of exhibits in the new theme exhibition area. Support local special industry exhibitors. Expand the exhibition areas of home appliances, kitchens, homes, etc., adjust the location of pet supplies, watches and glasses exhibition area; set up a multi-functional exhibition site activity area in the third phase 7.1, and enhance the effect of the exhibition by the interaction of exhibitions and events;